GET TO KNOW THEPLAYMAKER

Kb. Barrell is an American marketing and music executive known professionally as ThePlaymaker and 1/2 of the power duo KLU MANAGEMENT along with Kevin “KU” Ulmer. ThePlaymaker first gained prominence in the late 90’s early 2000’s as head of marketing and promotions for Tone Struck records (Lee Ford) and Sheppard/ Lane Records (Stan Sheppard & Tony Lane). He spear headed very successful promotional campaigns for Madd Nation, DJ Quik,  Suga Free, DJ Battlecat, Kokane, and the late Mausberg  (The artist and projects that he promoted has sold a staggering 24 million units worldwide from 1996 to present ). (circa) 2010 major record companies started to shy away from street promotions and more towards the internet for marketing but being the visionary he is ThePlaymaker stayed consistent and committed to street team work til this present day he continues to Develop and implement some of the most comprehensive marketing plans to promote, market, advertise, and publicize the Label’s Brand, Merchandise Products and Artist(s) via the Streets and World Wide Web, that has helped  increase exposure, produce economic benefit to the music of the Artist, and maximize performance revenue opportunities which makes him one of the most sought after street team promoters in the music industry. 

 KB. Barrell has become a visionary in a sense, he has developed an uncanny ability to devise marketing schemes that seem to catapult virtually unknown artist into superstar status in their areas and regions which has earned him the moniker “THEPLAYMAKER”